In this follow-up to his best-selling The 80/20 Principle, the power law that helped hundreds of thousands achieve more by doing less, Richard Koch puts science to work, applying ninety-two other natural laws to promote the 'science of success' within the ever-changing world of business. What does Charles Darwin's theory of natural selection prove about developing a niche product line? How can Isaac Newton's laws of motion and gravity help in a crowded marketplace? This is a must-have book for business leaders looking for clear, evidence-based reasoning that explains why some companies seem to find success everywhere they turn, while others don't make progress.

'The 80/20 principle is the cornerstone of results-based living. Read this book and use it.'?Timothy Ferriss, New York Times best-selling author of The 4-Hour Workweek

Acclaimed entrepreneur and author Richard Koch changed the face of the business world with The 80/20 Principle. In Living the 80/20 Way, a self-help bestseller, he returns to show how working and worrying less can transform our personal lives. Koch takes the widely renowned 80/20 principle and shows how in today's cluttered and stressful world, working out the few things that are really important, and the few methods that will give us those things, leads to increased happiness and greater success. Living the 80/20 Way explains why 'less is more' isn't just a saying, but a sure-fire method to achieve your goals and live your best life.

Richard Koch is a British author, speaker, and investor, and a former management consultant and entrepreneur. He has written over twenty books on business and ideas, including The 80/20 Principle, about how to apply the Pareto principle in management and life. Koch got an MBA from The Wharton School of the University of Pennsylvania and worked as a consultant at The Boston Consulting Group, and at Bain & Company from 1980 to 1983. In 1983 he co-founded The LEK Partnership, an international strategy consulting firm, with headquarters in London, England.