Una serie di racconti, tutti legati dal filo rosso di Elvis, in cui la figura mitica del Re del rock si barcamena fra vuoti umane e glorie divine, circondato da personaggi bizzarri, surreali, buffi e inquietanti. Un libro forse su tutti noi che, come piccoli Elvis, quotidianamente ci esibiamo sul palcoscenico folle del mondo, muovendoci al ritmo dei nostri cortocircuiti e dei nostri bagliori, sempre in attesa di un applauso o magari soltanto di un abbraccio.

Beautifully illustrated... this definitive guide will appeal to die-hard tea enthusiasts.
-- Library Journal

The reference work we've been waiting for has arrived: a comprehensive but not-too-weighty, one-volume coverage of the world's teas, abundantly and beautifully illustrated with photos of exceptional quality.
-- TeaTime

This second edition has improved and refined tasting notes with updated content about non-herbal tea, the plant Camellia sinensis. The book's elegant design is a complete guide to the world's second most popular beverage -- only water exceeds tea consumption.

This book is now clearly the best book on this topic, concise and authoritative with dozens of photographs and images of the teas themselves, revealing the surprising variety of color and opacity of each variety.

The book is an escorted tour of the world's tea-growing countries -- China, Japan, Taiwan, India, Sri Lanka, Nepal, Vietnam and East Africa. Readers discover how like a fine wine, it is 'terroir', e.g., soil and climate, that gives a tea its unique characteristics.

The book includes varieties of black, green, white, yellow, oolong, pu'er, perfumed, aromatic and smoked teas. Other topics include:

• An overview of the history of tea
• Tea families, varieties, cultivars and grades
• How tea is grown, harvested and processed
• The tea trade worldwide
• Timeline of the world history of tea cultivation
• Profile interviews with tea industry personalities.

The special features legions of tea drinkers will especially enjoy are:

• Local tastes and methods of preparing tea (e.g. macha)
• Tea ceremonies
• Tasting notes and infusion accessories
• Teapot recommendations
• Caffeine, antioxidant and biochemical properties of 35 teas
• 15 gourmet recipes using teas
• A directory of 42 select teas.

Change the way you think about new ideas by steering your creativity in new and more productive directions.

Ideas. Whether the goal is to create a billion-dollar business, fix a broken process, reduce expenses, or simply find the perfect gift for that special someone, we all need a steady stream of breakthrough ideas?and we've all learned from experience that traditional brainstorming doesn't generate them.

Former McKinsey consultants Kevin P. Coyne and Shawn T. Coyne have spent more than a decade developing a better approach?Brainsteering?that takes brainstorming and other outdated ideation techniques and 'steers' them in a more productive direction by better reflecting the way human beings actually think and work in creative problem-solving situations. By introducing just the right amount of structure into the process, and asking just the right questions, Brainsteering has helped Fortune 500 companies, small not-for-profits, and individuals alike generate ideas they previously could never have imagined.

Peppered with thought-provoking and entertaining examples drawn from the workplace and popular culture, Brainsteering can help anyone develop breakthrough ideas, whether working alone on a one-time problem or turning an entire organization into an ongoing 'idea factory.' And getting started is easy: simply ask the right questions, and good ideas will follow.