Trust is the glue that holds an organization together. It turns secrecy into transparency, micromanagement into empowerment, and conflict into creativity. With it, a tiny company like John Deere grew into a worldwide leader. Without it, a giant corporation like Enron toppled.

In The 10 Laws of Trust, JetBlue chairman Joel Peterson explores how a culture of trust gives companies an edge. Consider this: What does it feel like to work for a firm where leaders and colleagues trust one another? Freed from micromanagement and rivalry, every employee contributes his or her best. Risk-taking and innovation become the norm. And, as Peterson notes, “When a company has a reputation for fair dealing, its costs drop: trust cuts the time spent second-guessing and lawyering.”

In clear, engaging prose, highlighted by compelling examples, Peterson details how to establish and maintain a culture of trust. Steps include:

• Start with integrity
• Invest in respect
• Empower everyone
• Require accountability
• Create a winning vision
• Keep everyone informed
• Budget in line with expectations
• Embrace conflict
• Forget “you” to become an effective leader
• And more

With this book in hand, you’ll be able to plant the seeds of trust—and reap the rewards of reputation, profits, and success.

Table of Contents

Introduction / The 50 Items: King's Shilling; Recruitment Letter; Good Luck Charm; Soldier's Photograph; Training Manual; Uniform Jacket; Cold Weather Equipment; Puttees; Identity Disc; Cap; Gor Blimey Cap; Cap Badge; Sun Helmet; Webbing Equipment; Leather Equipment; Bandolier Equipment; Rifle; Rifle-cleaning Kit; Bayonet; Machine Gun; PH Helmet (gas mask); SBR (gas mask); Mess Kit; Cleaning Kit; Personal Kit; Clasp Knife; Newspaper; Field Service Postcard; Bully Beef; Pay Book; Silk Postcard; Letter from Home; Map of the Front; Postcard From Egypt; Phrase Book; Rum Jar; Barbed-wire Cutters; Trench Club; Trench Knife; Candle; Cigarettes; Trench Lighter; Barbed Wire; Shovel; Wound Badge; Casualty Letter; Medals; Death Plaque; Poppy

Ask any graphic designer the world over about their preferred approach to setting type, choosing a color, or beginning a new layout, and you will rarely get exactly the same answer twice. All designers have their own way of working and their own combinations of the thousands of techniques one can apply when planning a new design project. But there are some dos and don'ts that always figure in any heated debate about what one should or should not accept as the right way to create the best graphic design.
 
This book looks at key dos and don'ts, bringing them together in the form of a classically structured almanac. Packed with practical advice, but presented in a light-hearted fashion, the advisory rather than dictative approach means designers can take or leave the advice presented in each rule as is typical of most creatives with their own strong views on what does and does not constitute good design practice. Individual entries will either bring forth knowing nods of agreement or hoots of derision, depending on whether or not the reader loves or hates hyphenation, has a pathological fear of beige, or thinks that baseline grids are boring.
 
Thou Shall Not Use Comic Sans is the must-have collection of the best advice that any graphic designer should have at his fingertips, with each entry combining a specific rule with a commentary from a variety of experienced designers from all fields of the graphic design industry. Grouped into six, color-coded categories–typography, color, layout, imagery, production, and the practice of design–but presented numerically and in mixed groups, the reader can either dip in at random or use the book as the source of a daily lesson in how to produce great graphic design.

The fascination with the British involvement in the First World War extends to all aspects of the conflict. The battles and their outcomes; the armies and their leaders; the conditions of trench warfare; and the controversies form part of the growing literature examining every aspect of a war that was to cast a shadow over the rest of the twentieth century, the effects of which are still being felt today.

For the British army, the cap badge is the most easily identifiable form of insignia. It represents a distillation of the pride of the regiment, its various battle honors and symbols borne proudly on the metallic emblem that was worn on all headdress, even within the trenches. Identification of the cap badge on old photographs is a first, important step in unraveling the military service of an individual.

Cap badges have been collected avidly since they were first thought of in the nineteenth century. Cap-badge collecting is as popular now as it has ever been; yet with a growing number of fakes and forgeries, there is a need for a book that illustrates clearly the main types, and allows the collector and family historian alike to understand their meaning.

Surprisingly, there are no real comprehensive web-based resources; and the available books (many of which are out of print), are often dull, arcane and poorly illustrated with grey, muddy images of otherwise spectacular badges.

This book illustrates, for the first time in full color and high quality, images of the main types of badges used by the British Army in World War I. In addition, contemporary illustrations of the soldiers themselves wearing the badges, and the wider importance of their symbolism, is also included. Employing the skills of an established writer (and collector) and artist, it provides a unique reference guide for all people interested in the World War I.

A theoretical and hands-on guide to generating transgenic plants that are resistant to viruses via the cloning and expression of the coat protein gene. The 44 chapters describe the role of plant viral proteins in infection, techniques for investigating viral nucleic acid sequence, investigation of protein function, GFP visualization, construction of infectious clones, and interactions with host factors. Many of the chapters provide a materials lists, step-by-step instructions for performing each phase of the laboratory technique, and example results. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)

Authoritative and completely up-to-date, the Fourth Edition of The Art of M&A is an unsurpassed, one-stop guide to every facet of mergers and acquisitions that enables you to make winning deals with complete confidence.

This definitive resource retains its popular Q&A format, offering quick access to all the changes that have occurred in the field since the merger wave of the 1990s. The book explores every key aspect of winning M&A transactions, and presents advice on avoiding common M&A pitfalls.

The Fourth Edition of The Art of M&A features vital information on:

• Getting Started in Mergers and Acquisitions --learning the basic M&A process, requirements, negotiating skills, and objectives
• Planning and Finding --deciding what to buy and then locating it
• Valuation and Pricing -- using multiple valuation methods to discover the true value of an acquired company or unit
• The Art of Financing and Refinancing -- mastering funding sources and issues
• Structuring M/A/B Transactions -- managing general, tax, and accounting considerations
• The Due Diligence Inquiry -- looking into the past, present, and future risks of the business to be purchased
• Negotiating the Acquisition Agreement and the Letter of Intent-- understanding two vital documents in the M&A process
• Closing -- synchronizing the many individual items to produce a harmonious transaction
• Postmerger Integration and Divestitures -- following through after the M&A deal to capture the economic value of synergies
• Special Issues for M&A in Public Companies_examining the unique legal and business considerations of public entities
• Workouts, Bankruptcies, and Liquidations -- handling specific financial problems that arise in M&A transactions with entities in the zone of insolvency
• Structuring Transactions with International Aspects -- developing the necessary skills and knowledge to do M&A deals across national borders

Filled with detailed examples and case studies, this updated classic also includes discussion of purchase accounting, Section 404, new legal cases with M&A implications, and more.